Seven corporations join Japanese Olympic Committee Gold Partnership Program

The JapaneseOlympic Committee (JOC) announced that seven companies, shown below, havesigned agreements to join its new JOC Gold Partnership Program for first-classcorporate sponsorships of sporting events connected with the Olympic Movement.

Company

Contracted Category

ASAHI BREWERIES, LTD.

Beer, low-malt beer, and low-alcohol drinks including wine and chuhai

AJINOMOTO CO., INC.

Health supplements (powder/tablets), seasonings and Western-style soups (dry/powdered)

NTT DOCOMO, INC.

Mobile network services (wireless communication)

Tokio Marine Holdings, Inc.

Insurance

TOYOTA MOTOR CORPORATION

Motor transportation (except motorcycles, minicars and large buses）

Nippon Life Insurance Company

Insurance

Yahoo Japan Corporation

Internet search engine (except wireless communication)

The JapaneseOlympic Committee launched the JOC Gold Partnership Program in 2009 toestablish the new category of “JOC Gold Partners,” operating alongside theexisting category of “JOC Official Partners” who have played an important roleas members of the Olympic Family. Under the new program, JOC Gold Partners arepositioned as first-tier sponsors of Japanese sporting events connected withthe Olympic Movement.

The JOC, anational Olympic committee established in accordance with the Olympic Charterand the ideals of Olympism, promotes sport based on the ideals of the OlympicMovement, which serves the causes of preserving world peace and developinginternational goodwill through sport and by developing and strengtheningathletes in Japan.

The companies that have agreed to become JOC Gold Sponsors are globallyrecognized, representative Japanese companies with a deep understanding of ourphilosophy. We enthusiastically welcome them into the JOC Olympic Family.

As we turntoward the Vancouver 2010 Olympic Winter Games and 2012 London Summer OlympicGames, we look forward to working with both our JOC Gold Partners and our JOCOfficial Partners for the betterment of Japanese sport.

Takeda Tsunekazu

President, Japanese Olympic Committee

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