ISSF Authorities unveiled today some numbers of the 2014 Season Media Report that will be presented at the ISSF General Assembly, to be held in Munich on the 2nd and 3rd of December.
The TV coverage of the 2014 ISSF World Cup Stages, World Cup Finals and Wolrd Championship reached 240 million viewers in over 100 countries, in 2014. More than 100 hours of TV footage were produced by ISSF TV and distributed all over the world, including 30 hours of live transmission at the ISSF World Championship in all Shooting events in Granada, distributed in collaboration with Eurovision. Ten TV broadcasters used the ISSF TV feed live, via satellite, while over 60 TV networks recorded our satellited feeds for delayed playback or downloaded the footage from the Eurovision WorldLink.
Press and on-line news coverage of the 2014 ISSF World Championship in all Shooting events in Granada, Spain, was measured by an independent consulting company, reporting excellent results. Over 600 newspapers from all over the world covered the event, writing more than 3 thousand articles within 10 days, and reaching a potential readership of 1.5 Billion people.
Internet and Social Media have been a key future of the 2014 ISSF communication strategy. More than 200 articles and 2.200 photos were published online on http://www.issf-sports.org/, and the Federations' website recorded 1.6 million visits during the season, 23% more than in 2013.
Videoclips of ISSF World Cups and World Championship were watched 2.8 million times on YouTube, where the International Shooting Sport Federation is offering 1000 videos and interviews recorded on the fields of play. 75.000 Facebook fans interacted with the ISSF throughout the season, and shooting sport content was also offered to thousand of followers on Twitter and Flickr.
"The media coverage of the 2014 ISSF Season has been fantastic." The ISSF Secretary General Franz Schreiber said. "There's a tough competition among sports for TV spaces, and the international sport calendar is really crowded nowadays, but in spite of it we've achieved great results."
"Numbers tell us that we're on the right path." Mr. Franz Schreiber continued. "The communication strategy approved by the ISSF President Olegario Vàzquez Raña tuned out to be successful and effective: indeed we are not spending money, we are investing on the future of our sport, and results are paying off."
20 Years at #1: Your best source of news about the Olympics is www.aroundtherings.com, for subscribers only
Últimas Noticias
Boxing’s place in the Olympics remains in peril as IOC still unhappy with the state of AIBA’s reform efforts
The IOC says issues concerning governance, finance, and refereeing and judging must be sorted out to its satisfaction. AIBA says it’s confident that will happen and the federation will be reinstated.
McLaren report to FIBA confirms abuses in the Mali women’s basketball program
The investigation could not “independently verify” allegations against FIBA president Hamane Niang, who has resumed his duties after stepping aside during the probe.
ATR Extra: 1st ISF U15 World School Sport Games – Belgrade 2021
Olympic Channel is live streaming the basketball, basketball 3x3, football, judo and wrestling competitions during the event, which runs September 11-19.
International Judo Federation bans Algerian athlete and coach for 10 years for refusing to fight an Israeli at Tokyo 2020
Judoka Fethi Nourine and his coach Amar Benikhlef admitted they were withdrawing from competition to avoid a potential match with Tohar Butbul of Israel.
IIHF bans Belarus hockey president for five years for code of conduct violations - Federation Focus
Also: no contested election for next ITTF president; BWF calendar shrinks as event in India cancelled due to pandemic; FISU announces early bids for 2027 and 2029 World University Games
